Logo Design
APT Wellness
A holistic wellness brand blending ancient wisdom with modern science for comprehensive health solutions.
Year
2025
Category
Logo Design
Services Provided
Logo DesignBrand IdentityPackaging DesignBrand Guidelines
The Challenge
APT Wellness required an identity that would harmoniously blend traditional wellness philosophies with contemporary scientific approaches, appealing to consumers seeking holistic health solutions.
The Solution
We created a circular emblem featuring concentric waves, symbolizing the integration of ancient wisdom and modern science. The teal color palette maintains brand cohesion with APT Nutrition while the tagline 'Ancient Wisdom. Modern Science' captures their unique positioning.
The Results
1
Brand differentiation achieved in crowded wellness market
2
Cross-selling with APT Nutrition increased by 45%
3
Successfully launched Ayurvedic product line